SONOMA, Calif. (Feb.  10, 2017) - New for 2017,  Sonoma Raceway will offer Toyota/Save Mart 350 kids tickets for only $10 with the purchase of a paid adult ticket, making it easier and more affordable than ever for families to enjoy the Monster Energy NASCAR Cup Series race weekend in Sonoma, June 23-25.

For the first time, kids ticket prices are now just $10 for the Toyota/Save Mart 350 on Sunday, June 25. In addition, all children 12 and under will be admitted FREE for Great Clips Fast Friday on Friday, June 23, and for Monster Energy NASCAR Cup Series qualifying on Saturday, June 24, with a ticketed adult.

The Toyota/Save Mart 350 weekend will also feature a kids-only NASCAR autograph session on Saturday. Plus, kids can watch as students participate in the Friedman's Home Improvement STEM Gravity-Powered Race Car Challenge where finalists from 20 North Bay elementary schools will compete for a grand prize.

The main paddock will also feature a variety of kid-friendly activities, including the Sonoma Raceway Kids Club booth featuring Burnin' Bovine, the Kids Club mascot and FREE NASCAR souvenir poster pickup, as well as a Build-A-Racer booth where kids can build gravity-powered cars out of LEGOS.

Families will also enjoy the incredible lineup of pre-race entertainment at the Toyota/Save Mart 350 Pre-Race Show powered by Friedman's Home Improvement, including a 25-minute Patriot Jet Team Air Show, driver introductions, a birthday celebration to honor "The King " Richard Petty's 80th birthday and more.

For more information on the Toyota/Save Mart 350 or to take advantage of the kids pricing offer or other family-friendly ticket packages, call 800-870-RACE or visit