Fans will enjoy exciting new flavors in their race-day cuisine during the 50th anniversary season in Sonoma, as Loubier Gourmet has been named Official BBQ Sauce and Rubs of Sonoma Raceway.

Loubier Gourmeta family-owned business based in Benicia, will work with the raceway's official caterer, Levy Restaurants, to create new and unique recipes specifically crafted with the company's signature sauces and rubs including Loubier Dry Rubbed Beef Brisket and BBQ Pulled Pork Buns.

These menu items and more will be featured at select concession stands as well as in all hospitality menus at major events. Fans will also be able to sample Loubier Gourmet BBQ sauce and rubs in their display area during the Toyota/Save Mart 350 Monster Energy NASCAR Cup Series and NHRA Sonoma Nationals Mello Yello Drag Racing Series race weekends.

"We are so excited and honored to be the Official BBQ Sauce & Rubs of the Sonoma Raceway and being part of its legacy," said Loubier Gourmet founder Michael Loubier.

Michael founded Loubier Gourmet in 2016 after 18 years of experience in the food industry, which started in Washington DC where he waited tables and worked as a bartender. Loubier's goal is to take some of the authentic delicious recipes that were tried, tested, and perfected in his restaurant and share them with the world. Loubier uses all natural and organic ingredients and is gluten-free.  Loubier Gourmet continues to create unique products that give customers a "wow"-factor experience to share with friends and family. Loubier products are available online at  and, as well as selected Adronico's/Safeway Community Markets, Draeger's Markets and Lunardi's Markets.

For more information about upcoming events at Sonoma Raceway, visit, call (800) 870-RACE or @RaceSonoma on social media.