For race fans looking to go beyond the grandstands, Sonoma Raceway is delivering the ultimate insider experience during NASCAR Weekend, June 26-28, with one of the most sought-after upgrades in motorsports: the Ultimate Fan Pass.

Designed for the serious NASCAR fan, the Ultimate Fan Pass gives guests unprecedented behind-the-scenes access all weekend long during the Toyota/Save Mart 350 festivities in the heart of California Wine Country.

From garage access to pre-race ceremonies, Sonoma Raceway’s VIP package transforms a race weekend into a fully immersive NASCAR experience.

“This is the pass our most passionate fans talk about year after year,” said [INSERT SPOKESPERSON NAME/TITLE]. “You’re not just attending the race — you’re stepping inside the sport. The Ultimate Fan Pass gives fans access to the places and moments most people only see on television.”

What’s Included in the Ultimate Fan Pass

Available in limited quantities, the Ultimate Fan Pass includes:

  • NASCAR Garage & Pit Road Pass access all weekend
  • Exclusive NASCAR Cup Series garage tour on race day
  • Access to pre-race ceremonies and driver introductions
  • Upgraded parking in Lot 2
  • Complimentary JLab noise-cancelling earbuds
  • Keepsake Ultimate Fan Pass credential

The pass requires a NASCAR Cup Series race ticket and is designed to elevate every aspect of race weekend.

A Front-Row Seat to NASCAR’s Most Unique Weekend

Set among the rolling hills and vineyards of Wine Country, NASCAR Weekend at Sonoma Raceway is unlike any stop on the NASCAR calendar. Fans can spend the morning walking pit road, watching teams prepare cars in the garage and standing just feet away from driver introductions before witnessing the Toyota/Save Mart 350 on Sonoma’s iconic 10-turn, 1.99-mile road course.

The June 26-28 weekend includes three full days of action featuring the NASCAR Cup Series, additional NASCAR racing, practice sessions, qualifying and fan experiences throughout the facility.

More Than a Race — A Bucket-List Experience

Fans consistently describe Sonoma Raceway as one of NASCAR’s most scenic destinations, combining elite racing with the atmosphere of a Northern California getaway. Campgrounds overlook vineyard-covered hillsides, premium hospitality areas offer panoramic track views and nearby Wine Country attractions make extending the weekend easy.

For those wanting the closest access possible to the sport’s biggest stars, there may be no better way to experience NASCAR in California than with the Ultimate Fan Pass.

NASCAR Weekend at Sonoma Raceway runs June 26-28, culminating with the Toyota/Save Mart 350 NASCAR Cup Series race on Sunday, June 28.

For tickets, upgrades and additional event information, visit SonomaRaceway.com.