Set against a picturesque backdrop of coastal foothills and vineyards, Sonoma Raceway is an iconic motorsports complex located in Northern California, just 30 miles north of San Francisco.
- There are 2 Million motorsports fans in Northern California
- Top consumer sales DMAs include San Francisco-Oakland-San Jose, Sacramento-Stockton-Modesto, Chico-Redding, Los Angeles, Fresno-Visalia
- Facility hosts on-track activity 340 days per year
- Audience reach extends nationally and internationally due to its unique layout, media relationships and parent company, Speedway Motorsports
The naming rights to a Sonoma Raceway event include full immersion of your brand into the event from the event name, signage, television, marketing, at-track exposure and on-track experiences.
Television and spectator signage is a cost-effective way to showcase your brand to event attendees while also reaching audiences through national television broadcasts. Our unique road-course layout offers a wide variety of signage options tailored to your company’s marketing strategy.
Invite fans to learn more about your products and services with a marketing display during a major event. From product interaction and demonstration to lead generation and giveaways, your display will create visibility for your products and services.
Sonoma Raceway’s private luxury suites provide the ultimate race-day experience in wine country and are an ideal setting to entertain your company's valued customers, prospect new business or reward employees.
Suitable for groups ranging from 25-600 people, your hospitality chalet can be perched trackside. Invite your guests to watch (and feel) the pulse-pounding action of NASCAR on one of North America’s most challenging road-courses.