You can become part of the Sonoma Raceway extended family through the Track Ambassador program. This all-volunteer program currently features more than 200 Ambassadors who have a passion for volunteering, as well as a desire to assist our guests.

This is your opportunity to volunteer at one of North America's most complete and versatile motorsports complexes on the front lines with great racing events like the Toyota/Save Mart 350 Monster Energy NASCAR Cup Series event, the Toyota NHRA Sonoma Nationals and the GoPro Grand Prix of Sonoma. In addition, Ambassadors represent the raceway at various promotional and charitable activities throughout the year.  

By joining the Raceway family as a Track Ambassador, you receive worker credentials for every event you work, along with two weekend passes that can be given to family or guests. Plus, if you work 10 days during the year, you will get an invitation to the Ambassador Party at the end of the season. This biggest bash of the season features:

  • Drag race your vehicle on our world-famous drag strip
  • "Hot Laps" around our world-famous road course
  • A full catered dinner with Sonoma Valley and Napa Valley wines
  • Fabulous raffle prizes and other gifts
  • An awards ceremony naming the Sam Posner Ambassador of the Year
  • And much more.

Whether it's assisting guests at our wheelchair lifts, helping in our hospitality areas, or providing information about the track, there are plenty of important jobs for Ambassadors. You'll also receive the Ambassador polo shirt, hat and jacket!

For more information about the Raceway Ambassador program, contact Event Services Manager, Mike Dunevent, at or (707) 933-3902, or call the ambassador hotline at 800-870-7223, ext. 104. Click on the links below to access the essential application forms, or to apply online.

Ambassador Program Info
Ambassador Online Training - New Ambassadors
Ambassador Application Form